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Playbooks from the field.

How we actually run B2B outbound and conference go-to-market — the systems, the tools, and the standards behind the numbers. No fluff, no theory.

Featured · Outbound Playbook

How We Hit 30% Reply Rates on LinkedIn Outbound With Apollo, Sayintel, AI Research Agents, Claude Code, and HeyReach

Our signal-based outbound system pairs Apollo enrichment, Sayintel scraping, and AI research agents with Claude Code and HeyReach. The secret isn't more personalization. It's relevance, and spending 70% of our time on QA.

Dennis LuksJune 12, 20268 min read

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